Managed Marketing
We run your marketing for you. Marathon becomes your outsourced content marketing team, from strategy and production to publishing and reporting.
You know marketing matters. You just don’t have the time, the staff or the expertise to run it yourself. With Managed Marketing, an experienced team plans, produces, publishes and improves your content every month, so you can focus on running your business.
The problem
Doing marketing properly means hiring videographers, managing content creators, writing scripts, building content strategies, keeping publishing schedules, coordinating freelancers and watching performance. For most business owners, that is a second full-time job.
So marketing happens in bursts. Posts go out for a few weeks, then the page goes quiet. Content gets views but not inquiries. Nobody is clearly responsible for making it all work together.
Who it’s for
Business owners who say: I know marketing is important, but I don’t have the time, staff or expertise to manage it myself. If you want professional marketing without building an internal department, this is for you.
What’s included
Marketing strategy: we define your content marketing goals, positioning and audience strategy.
Content planning: monthly content calendars, topics, campaigns and publishing schedules.
Creative development: video concepts, hooks, scripts and creative direction.
Content production: we film and produce an agreed volume of videos and supporting content.
Post-production: editing, graphics, captions and branded assets.
Content distribution: scheduling and publishing across the platforms we agree on.
Performance reporting: we review performance, find what is working and refine the strategy.
Ongoing optimization: we keep improving messaging, creative formats and content based on results.
Website development, paid advertising management, daily stories and DM or comment sales management are not part of the base service. They are separate services unless we build them into a custom engagement.
How it works
Position: we get clear on who you are trying to reach, the problems you solve and why customers should choose you.
Plan: we build your content calendar and creative concepts for the month.
Produce: we script, film and edit content made to be watched, not skipped.
Publish: we schedule and post on the platforms that matter for your customers.
Review and improve: we look at what worked, then sharpen the plan for the next month.
What to expect
A consistent, professional marketing operation without hiring and managing a team yourself. Marathon is responsible for the agreed marketing work, and you get a clear view of what is happening each month. Results build over time with consistency, which is why we treat marketing as a marathon, not a sprint.
Which one is right for you?
Choose Managed Marketing if you want an experienced team to run your marketing on an ongoing monthly basis. Choose Build & Own if you would rather build an in-house marketing department that your business owns. Not sure? We can figure it out together on a call.
Frequently asked questions
Is this a monthly commitment?
Yes. Managed Marketing is an ongoing monthly retainer, scoped around your goals and the volume of content you need.
How much content do I get?
We agree on a set volume of videos and supporting content when we scope your engagement, so you know exactly what to expect.
Do you run my ads or my website too?
Not as part of the base service. Paid advertising, website work, daily stories and DM management are separate services that can be added to a custom engagement.
How involved do I need to be?
We handle the planning, production and publishing. We will need your input on your business, your customers and occasional time on camera or on set.
What does it cost?
It depends on scope, so every engagement gets a custom quote. Book a call and we will put together the right plan.
Let us run your marketing
Book a call and we’ll talk through your goals and what a done-for-you marketing operation could look like for your business. Use the Begin Your Journey button to get started.